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Experience exceptional hydration and long-lasting wear with the Rimmel London Lasting Finish 35-Hour Foundation in Shade 010 Rose Ivory. This innovative formula is designed for those seeking a full-coverage foundation that delivers a natural-looking finish while providing up to 35 hours of wear. Infused with skin-loving ingredients such as hyaluronic acid, vitamin E, and 2% niacinamide, this foundation not only enhances your complexion but also boosts skin radiance, making it the ideal choice for all-day wear.
Crafted for the modern individual, this foundation is perfect for daily use, whether you're heading to the office or enjoying a night out. Its breathable formula ensures comfort while keeping your skin protected with SPF 20 against harmful UV rays, as well as shielding it from urban pollution and digital stressors like blue light. With features such as being sleep-proof, waterproof, crease-resistant, and transfer-resistant, this foundation is a reliable companion for any occasion.
- Full-coverage foundation with a natural finish - Clinically proven to enhance skin radiance - Hydrating formula enriched with hyaluronic acid and vitamin E - SPF 20 protection against sun damage and environmental stressors - Sleep-proof, waterproof, crease-resistant, and transfer-resistant for all-day wear
